Buying from wholesalers has certain rules. Do not worry if you are thinking of starting an online store or you already own it and you do not know how to get the store goods. To have a successful sale, you must be able to deliver quality goods to the buyer at a reasonable price and in a short time; So you have to choose the best products to offer. In this article, we provide important tips so that you can find the wholesaler you are looking for.
At first you may think that if you want to sell your products at a discount, you will not make a profit. However, if you buy from wholesalers, your profits will remain the same even after the discount. However, this is only if you know from which wholesalers and how to buy. In the following, we will tell you everything you need.
a. Preliminary reviews for product selection and wholesale
1. Assess competitors
Visit competing stores before choosing a wholesaler. Write down the goods, brands and all the important points and advertising tricks to attract customers. Notice which products are selling well and which are the most popular. Retailers usually find the goods they need by searching online, joining various groups, libraries, trade fairs, and so on. Sometimes customers see their favorite products in your store or order them from you. This can be a good clue to know which wholesalers to go to and what items to buy from them.
2. Participate in trade fairs
Trade fairs are usually held in different cities. At these fairs, wholesalers come together to find suppliers and retailers. These exhibitions are not open to the public and you will need a sales certificate, tax ID, business card or any other business license to enter. By participating in several trade fairs, you can get good information from the wholesalers you want.
3. Check out the wholesaler
After selecting the desired products, check the seller. To offer the best goods to your customers, you need to buy from someone who provides you with quality products, reliable delivery and superior services. Wholesale and retail information can be gathered through resources, marketing or by asking the sales representative.
4. Use the online wholesale sheet
Linesheet is a list of all the goods that each store has prepared for wholesale. This list contains all the information you need. You can also see product name, photo, product number, contents or materials used, color size and unit price, information such as order volume, retail and wholesale price, price paid, order registration policies, etc. online. Ask your online wholesaler to provide you with this online sheet.
B. Additional tips for buying from wholesalers
5. Buy from manufacturers and importers
Some manufacturers sell their products directly to retailers at wholesale and minimum prices; So if you are looking for a specific product, contact the manufacturer and buy it directly. Today, with the globalization of the economy, products can be easily purchased from importers or foreign companies.
6. Check purifier wholesalers
Some wholesalers act as liquidation managers and sell many different products instead of one product. Liquidation managers sell a variety of goods under the headings “Discount due to job change”, “Trucking”, “Pallet of goods” and even “Damaged goods”. Agree on terms, prices and sales rules before buying bulk goods from these suppliers.
7. Buy from auctions
Retailers can find many items at wholesale auctions. Just search for the product on your wholesale website. Not all products may have a discount; But with a little research, you will learn how to make a successful and profitable purchase.
8. Use payment apps and software
You can use different applications. These programs tell you what kind of customer is currently logged in and show the price of products based on the type of consumer. Also, these programs easily record all your customer orders in the store so you can calculate your balance.
P. Tips for opening an online retail store
9. Don’t forget the importance of pricing
Before opening your online retailer, you should have a detailed plan for recording your expenses and buying and selling your goods, and check them regularly so that you can get the right pricing. Prices and costs must be stable. In other words, average prices must be constant over time or rising at a very low and predictable rate.
10. Determine the location of the store in advance
If you have a real store next to the online store, you should consider the store space. The purpose of the retail store is to sell goods and make a profit. For this reason, the focus should be on store space, adequate parking and all facilities that can attract more customers.
۱۱. Consider how the goods are transported and delivered
The cost of delivery of the goods is borne by the consumer. These products are mailed by the lowest cost. Shipping costs vary depending on the type of destination, product size and shipping speed.
۱۲. Explain the payment system clearly
Your payment system should be easy and accessible. Specify your payment rules. Can customers return or return the product in case of dissatisfaction? Also set conditions for the sale of expensive goods. Make your payment schedule clear to your customers so that they do not have a problem communicating and paying for the goods.
13. Distinguish your products
You need to differentiate your products from other similar products. You can do this with an interesting product description, clear, high-quality photos, and beautiful packaging. If your advertising, ordering and shipping is attractive, your product brand will become famous. This will make your business more profitable for your store.
۱۴. Provide special customer service
Retail stores do not have the same customer service. In order to provide perfect customer service, you must deliver the desired product to the customer and provide facilities for them to be able to choose the desired product quickly and without any hassle.
۱۵. Have a plan for return goods
Vendors usually resell some of the returned goods at the same price and some at a small discount. You must do your best to prevent the goods from being returned. Try to offer good products to the customer. To do this, it is better to get enough information about the product before buying from wholesalers.
۱۶. Specify minimum sales
Retail profits will increase if you can buy well from wholesalers. To get started, you need to set minimum sales for yourself. These minimums include:
- The minimum amount that buyers have to pay; Or
- The least goods they can buy.
You can set these items based on your expenses. In fact, you need to determine what your retail price will be in order to make a profit despite the discount.
۱۷. Issue an invoice
In stores, the rule is that an invoice must be issued to the buyer. Invoices are always ignored in online retailers. But do not forget this important point; Because they allow your account and your customer to be carefully registered. Some programs automatically generate and send professional and legal invoices to customers. These programs have a payment gateway where customers can pay their invoices.
۱۸. Check pricing again
It is bookkeeping time. You need to add the numbers together to calculate your income. This income is the amount of value you give to your work; So think positive and do not worry about lack of it. Calculate the time spent, the raw materials and the effort you put into preparing the product. After calculating the cost, think about how much you should benefit from this product to feel good.
The last word
Never give up on starting your own business. If you have good planning, you will definitely get great results. Remember, success does not happen overnight. You should spend some time researching, negotiating and reviewing purchases from wholesalers. Enjoying an independent business is something that allows you to endure all the hardships and problems.
Have you had the experience of buying from a wholesaler? Share your experience with us.